Progressive Web Apps (PWA), introduced by Google in 2015, offers the best of both mobile and web experiences. Though popular from the start, the COVID-19 pandemic made PWAs more beneficial. As the pandemic lingers even in 2021, most business owners, especially retailers and merchants, find PWAs an imperative investment to grow their business.
PWAs are not just helpful for the e-commerce industry as even enterprises, such as news media, hotels, fashion houses, trip planners, and online booking, can also benefit significantly from these progressive apps. Right now, PWA is the most talked-about technology shift on the web as it has made the dream of installing web apps on mobile come true.
In this article, we will discuss PWAs and the top reasons why businesses should opt for them.
Progressive Web Apps — Features
The main features of a progressive web app are:
- They require just a web browser without the need to download.
- They are independent of app stores.
- PWAs run on any mobile device and OS system.
- PWAs take up less storage memory on mobile devices.
- PWAs help with ranking and search options on Google.
Top 3 Reasons Why You Should Go For Progressive Web Apps
- Fast & Easy Discoverability
Users do not have to download PWAs as they can access them through URLs. PWAs load faster and even work well with an unstable network connection. Users can access PWAs on their mobile phones as they work on any device.
Users can effortlessly find PWAs on the web as SEO search engines identify and categorize them easily, leading to easy discoverability. Companies can increase their brand value and drive more traffic through PWAs.
2.Enhanced User Experience
PWAs allow users to start using the apps immediately as they find them without downloading them. As PWAs work on multiple platforms, browsers, and operating systems, companies can customize their products and services for customers on all channels.
Customers are more inclined to use quick and user-friendly PWAS rather than slow and time-consuming native apps. Better user engagement with personalized services leads to a better experience and more customers.
3.Low Development Costs
Progressive web apps are less expensive to develop and are cost-effective as they can operate across multiple OS and platforms. PWAs are easy and quick to build using one codebase that would work on any device and any OS.
They require less time and lesser budget development and maintenance. Only one development team is needed to launch and maintain PWAs across multiple platforms. PWAs reduce the total cost of ownership (TCO) for businesses.
Progressive Web Apps — Who Need Them
PWAs are beneficial for those who:
- Are a start-up
- Need a simple app
- Want more on-site traffic
- Have budget restrictions
- Require faster-time-to-market
- Looking for easy distribution
- Want to reach a large audience
Progressive Web Apps — How Neutrinos Can Help Your Business
Neutrinos provide a low-code, multi-experience development platform for web apps development and deployment. With Neutrinos, you can build PWA apps with minimal coding and 20X faster.
Develop a low-code app and convert it to a progressive web app through a toggle button. You can also enable push notifications on your low-code PWA for enhanced user experience and engagement.
Our whitepaper on Progressive Web Apps gives detailed information. Download for free here.
Are you looking to grow your business with PWAs? Allow Neutrinos to help you reach your goal.